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ASTD Boston January 2012 Meeting

17 Jan 2012 11:09 AM | Deleted user
Superpowers of Learning & State of the Industry
When: 17 Jan 2012   6:00 PM - 9:00 PM

Over 60 people attended the recent ASTD Boston meeting on January 18, 2012. Several of those present were attending their first meeting.

The Tech Talk presenter was Anders Gronstedt, President of the Gronsted group in Colorado, whose topic “The Five Superpowers of Learning for the Digital Age” was both entertaining and inspiring.  He presented the five design principles of the Digital Age and showed examples of each:
 1: 3D Immersive
2: Gamification
3. Social
4. Story
5. Mobile learning

The group was treated to a demonstration of Second Life where Gronsted interacted with a colleague in Colorado.

Click here to see Anders Grondstedt's presentation.

"Here are a few questions our members asked Anders Grondstedt after his well-received January 17th presentation, The 5 Superpowers of Learning for the Digital Age)."  He will be a keynote speaker at the April 19-20 ASTD Area Conference.
Q: I was inspired by your presentation but do you have some suggestions for doing any of this on a limited budget?

A: There are a number of consumer applications like Second Life, Prezi, Fraps, and Xtranormal, that are available for free or minimal cost and require minimal learning curve. For the more serious learning game developer, there’s a free developer’s version of Unity 3D, which is the fastest growing game engine right now.

Q: I am an instructional designer. What would be my role in the Story approach you describe?

A: If you have the resources, bring in talent from the entertainment world who understands storytelling and work in partnership with them, provide direction and project management and get out of their way.
Q: What are the best applications of the technologies you discussed?

A: The five concepts I discussed: Story telling, mobile, gaming, social and 3D immersive, can be applied to any learning challenge.

The concept of telling a story over the course of months with dramatized webisodes, launching a television-style show on a regular basis, has been a successful way to reinforce strategic change programs with many of our clients. 3D immersive virtual worlds are particularly effective as a social rehearsal studio, for sales, coaching, and customer services. They are also appropriate for 3D visualization of products or processes.
Q: Can you give an example of a success story (where you addressed a business need) using one of the technologies you discussed?

A: The City of New York is finding that the 3D immersive emergency response simulation we developed with CUNY is as effective at 1% of the cost of a live exercise. Watch the video here:

Our Virtual Rehearsal studio for Avaya in its own web.alive 3D immersive platform is helping its sales force prepare for sales calls through role-playing, more effectively than a class room at a fraction of the cost. Read more:

The Keynote was delivered by Chuck Salvetti, Director of Chapter Services at ASTD, who presented workplace learning and development data from the State of the Industry Report for 2010.  Salvetti explained that the data shows that organizations are just as committed as ever to learning and development.
He indicated that U.S. organizations spent $1,228 on average per learner on employee learning and development in 2010. Sixty percent of total expenditures were spent on the internal learning function, such as staff salaries and internal development costs. The remaining forty percent of expenditures were allocated to external services such as workshops, vendors, and external events.
According to the State of the Industry report, the top three most delivered content areas were:
1.    Manager/Supervisor learning
2.    Professional/Industry specific
3.    Mandatory and compliance

Attendees had an opportunity to network during the meeting and make new contacts.

The topics for our next meeting on February 21 are “Designing eLearning Storyboards” and “Emotional Intelligence for Decision-Making” and it will be held at Rebecca’s Café in Newton, MA. Click to register.

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